YouTube added a new tool that promotes your channel whenever you comment on a video and interact around the site. They’re called “Hover Cards” and show some basic info about your channel, including your header image, a subscribe button, how many subscribers you have, a link to your G+ profile, and a snippet from your channel’s “About” page. As YouTubers and video creators, we should craft the content in these hover cards to entice click-throughs whenever someone sees it. Use this space very intentionally.
We also take a look at Big Frame’s new Viewfinder platform that helps their partners be rewarded for promoting other channels in the Big Frame family; and how smaller musicians on YouTube can submit their music to Content ID to monetize other YouTube videos that use their music.
Hacking a Standing Desk from Ikea
Introducing the Big Frame Viewfinder Platform
ONErpm and AdRev bring Self-Service Content ID to the YouTube Masses
Top YouTuber Michelle Phan gets her own Makeup Brand
Meet YouTube’s Michael Bay
Monetizing Your Audience Beyond Adsense
On Video Creators we discuss how to leverage YouTube as a social platform and use it to build an audience. If you’re a YouTuber or an online video creator, we’d love to have you subscribe and join us!
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