It’s one thing to get viewers to your YouTube videos, but it’s another thing to take those viewers and convert them into a loyal community. How do you take a viewer from their very first exposure to you and your videos and start them along a path that helps them become ingrained into a bigger community of viewers and subscribers? And ultimately, how do you mobilize that community to accomplish something greater than you ever could accomplish on your own?
Patrick Hanlon, the author of, “Primal Branding,” has been helping brands and companies develop communities both offline and online for decades. He joins us to talk with us about, “The Primal Code.” This code contains 7 factors that help any brand, company, or YouTube channel develop a fan base around their content, product, or services. We’ll walk through each piece of the code and discuss some practical examples for what it means for us as YouTube creators.
THE BOOK: “Primal Branding: Create Zealots for your Brand, Your Company, and Your Future.” http://amzn.to/NoXDNH (affiliate)
Patrick Hanlon:
http://www.thinktopia.com
http://www.forbes.com/sites/patrickhanlon/
My family channel: http://www.youtube.com/godrox
Our creation story: http://www.youtube.com/watch?v=DUHx8G7iCFg
Our 500th video highlight story: http://www.youtube.com/watch?v=PBLr3-EsVGo
——————-
On Video Creators we discuss how to leverage YouTube as a social platform and use it to build an audience, spread our message, and change lives. If you’re a YouTuber or an online video creator, we’d love to have you subscribe and join us!
SUBSCRIBE!
http://www.youtube.com/subscription_center?add_user=videocreatorstv
FREE EBOOK: “The Secret to Building your YouTube Audience”
http://videocreators.com/the-secret-to-building-your-youtube-audience/
THERE’S MORE GOODNESS FOR YOU HERE
YouTube: http://www.youtube.com/user/videocreatorstv
Website: http://videocreators.com
iTunes: https://itunes.apple.com/us/podcast/videocreators.com-youtube/id649667452
T-Shirts: http://videocreators.spreadshirt.com
SCHEDULE
— Tuesdays: YouTube and Online Video News —
http://www.youtube.com/playlist?list=PLvxDZJe1lbabcEjD8qZWIDv-pyBXz1snW
— Wednesdays: YouTube Tips, Tricks, Advice and Ideas —
http://www.youtube.com/playlist?list=PLvxDZJe1lbaaEfLsIhbhQpoJRCcAyi4MC
— Thursdays: Questions & Answers —
http://www.youtube.com/playlist?list=PLvxDZJe1lbabPKJuXL3PTeP3fPQrEaGSz
— Monthly: Google+ Hangouts —
http://www.youtube.com/playlist?list=PLvxDZJe1lbabxmw1Hrktw1BOE64QgNd_G
LET’S CONNECT!
VideoCreatorTV’s accounts
— http://www.facebook.com/videocreators
— http://gplus.to/videocreators
— http://videocreators.tumblr.com
Tim Schmoyer’s personal accounts
— http://gplus.to/timschmoyer
— http://www.facebook.com/timschmoyer
— http://twitter.com/timschmoyer
— http://instagram.com/timschmoyer
OTHER CHANNELS I’M A PART OF
ReelSEO: http://www.youtube.com/user/reelseo
Family Vlogs: http://www.youtube.com/user/godrox